FOR IMMEDIATE RELEASE
Hong Kong, November 1 Disturbing results from a recent survey conducted by Watsons, Hong Kong's leading Personal Care Store, has led to an announcement by the chain today of a $120million stimulus package designed to enhance the Health and Well-Being of the citizens of Hong Kong.
The survey, conducted across Hong Kong, indicates both all-time high levels of stress and anxiety linked to recent global security developments, as well as reductions in spending on Health and Personal Care due to increasing pessimism about Hong Kong's economic outlook.
"We are confronted with a unique, and concerning situation for Health Care in Hong Kong." Said Andrew Brent, Regional Marketing Director of Watsons. "Not only do we see stress and anxiety at very high levels but due to the economic downturn, consumers are cutting back on products and services designed to enhance their physical and psychological Well-Being."
As Hong Kong's leading Personal Care retailer Watsons is responding to this unusual situation with an unprecedented stimulus package for Personal Care and Well-Being products and services.
The Key elements to this package are:
"These is an unprecedented investment in the Value of Personal Care Products in Hong Kong" said Brent. "We want to minimize the extent to which people feel price is a barrier to taking good care of themselves."
" We also hope that this initiative will underline Watsons position as providing the lowest Personal Care prices in Hong Kong. Because of the quality of our stores and the added value services we provide in areas like expert Pharmacy advice, some people may not realize what great value we offer. In fact, our tracking studies show that a basket of our products is consistently priced below the supermarkets, for example. This initiative will obviously serve to further improve this position."
"Together these investments will total around $120million over the next 6 months" said Gordon Reid, Managing Director of Watsons Hong Kong. "We are totally committed to doing whatever we can to enhance the Well-Being of Hong Kong's citizens at this difficult time - and we believe the programme we are announcing today goes a long way towards achieving that".
About Watson's
Established in 1828, Watson's Your Personal Store operates 520 stores in Asia Pacific. Building on its long-standing reputation for quality and innovation, plus a high degree of consumer confidence, Watson's caters to a variety of lifestyles with an unrivalled diversity of products.
In Hong Kong, Watson's has won a number of customer service awards and operates 130 stores with over 1,600 employees. Over 30 of its Watson's stores have licensed pharmaceutical counters which is the largest chain in town.
Released on behalf of Watson's The Chemist by Octagon Prism.
For further enquiries, please contact:
Watson's The Chemist | Octagon Prism |
Kitty Chan - Brand Marketing Manager | Karen Yong |
Tel: +852 2606 8978 | Tel: +852 2598 0787 |
Fax: +852 3124 1231 | Email: karen.yong@octagon.com |
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