| For immediate release | 29 May 2000 |
Swire Properties has been honoured by The American Institute of Architects (AIA) by a 2000 Honour Award For Urban Design for its alternative proposal for the Central Waterfront.
The alternative proposal reflected widespread public concern over the original government plan for extensive reclamation. Taking a proactive approach, the plan commissioned by Swire Properties aimed to provide a new central waterfront for the benefit of the people in the Hong Kong SAR and the generations to come.
Conceived by US consultants, Skidmore Owings and Merrill International Ltd. (SOM), the alternative plan captures a vision for the Central waterfront, proposing alternative approaches to take advantage of the natural aesthetic and economic value of the Hong Kong Harbour.
The plan envisaged the creation of a world-class waterfront, environment and enhances civic, recreational, art and cultural activity around a graceful crescent park and boulevard.
Commented from the jury at the AIA: "Three corridors will connect the waterfront back to important parts of the city across a maze of transportation infrastructure. This reversal of egregious waterfront landfill and development would, if fully implemented, represent a major public policy triumph."
Gordon Ongley, General Manager of Swire Properties, said: "We believed it was the best way to illustrate our concern over existing planning policies and the need for a new approach to meet changing demands from the community. It was an opportunity to present our ideas although we have no vested interest in the project."
Details of Swire Properties' alternative approach to the Central Waterfront Development can be accessed through the Internet at the Community & Environment section of the company's website at www.swireproperties.com or www.swireproperties.com/ CentralReclamation.
Visit Swire Properties Media Centre at www.swireproperties.com
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