Annual Report 2022

2022 Annual Report Transport International Holdings Limited 23 In response to the opportunities presented by the Government consumption vouchers, KMB launched the Buy-3-Get-1-Free promotion scheme in April 2022. Passengers purchasing a KMB Monthly Pass for 4 consecutive months will be entitled to a HK$780 Octopus dollar rebate (equivalent to the price of one KMB Monthly Pass). The scheme was welcomed by the community and our passengers, and was extended in the second half of 2022. Further to the success of the Buy-3-Get-1-Free promotion, KMB launched the Student Buy- 2-Get-1-Free promotion, allowing holders of a Student Identity Octopus card to enjoy the HK$780 Octopus dollar rebate with only a 3-month purchase of the KMB Monthly Pass. KMB has further rolled out exclusive privileges for Monthly Pass holders under various programmes: Free travels on LWB routes; A “Fare for Upgraded Journey” campaign which offers a discounted fare for KMB Monthly Pass holders travelling on New Long-haul Bus Routes P960 and P968; A seamless protection under the Bus Passenger MicroInsurance “BUS RYDE”, offered in collaboration with MicroInsurance company YAS, for KMB journeys with a valid Monthly Pass, offered; With each purchase of the Pass, passengers can earn 780 points towards redeemable KMB masks and other special gifts under the KMB membership scheme, club1933; and A manned hotline with operators dedicated to enhancing the travel experience of Pass holders. COVID-19 Impact Following the onset of COVID-19 in early 2020, 2022 was another challenging year for the whole community as it continued to recover. During the fifth wave of COVID-19 in early 2022 that resulted in a plunge in demand for public transport services, measures were implemented to ensure that resources were efficiently utilised in the first quarter of 2022. Since April 2022, bus service levels have gradually resumed to meet the actual demand. Preferred Choice of the Public KMB is dedicated to providing bus services with the best travel experience for the public through a value-for-money service, a comprehensive bus service network, and innovative and eco-technologies. Value-for-Money Services KMB Monthly Pass KMB continues to enhance its service by providing affordable and convenient journeys for passengers. KMB has launched the Monthly Pass Scheme (the “Pass”), the first monthly pass for franchised buses in Hong Kong, under which passengers can take up to ten rides per day on KMB buses for HK$780 (plus two additional trips on Route B1). The Pass covers over 400 KMB routes, including regular routes, overnight routes and racecourse routes. Cross-harbour bus routes operated by KMB jointly with other franchised bus companies are also included in the Pass. KMB is committed to moving towards green transportation by introducing advanced technology and zero-emission buses into its fleet